City of Palm Coast Water Front Park

Strategic Action Plan

Strategic planning is the process of setting goals, deciding on actions to achieve those goals, and mobilizing the resources needed to take those actions. A strategic plan describes how those goals will be achieved and which resources will be used to achieve them.

The City of Palm Coast proudly displays the Mission, Vision, and Values as well as the four Pillars of Priorities.

This booklet will walk viewers through important City of Palm Coast information and all Council Priorities established in 2022.

The City of Palm Coast Annual Report gives an overview of achievements and progress based on goals set by the Palm Coast City Council.

KPI Dashboard FY2023 Final


Annually City Council Priorities are identified and strategies are developed to ensure that priorities are addressed. In May 2022, City Council provided direction and adopted by resolution four Pillars of Focus with supporting priorities.

Through quarterly meetings with the City Manager, City departments provide updates regarding year-to-date performance, including accomplishments, issues or concerns. These meetings also serve to develop strategies and performance measures for the upcoming year to ensure City Council's direction and priorities are met. These measures serve to track and calculate progress towards the overall goal set by City Council. Data is collected and evaluated to gauge performance and efficiencies to provide exceptional service to our citizens.

As the City of Palm Coast drives innovation through these efforts, the utilization of data driven decision-making has gained recognition in 2020 and 2021. Through the International City/County Management Association Center for Performance Analytics, the City was recognized for performance management with a Certificate of Distinction. Also in 2020, the City of Palm Coast won the Voice of the People Award in the 'Transformation in Foundations of Livability' which reflects residents' views on the general direction of the local government and commitment to best practices in moving the community forward. The award is granted to communities that have seen a significant increase in favorable ratings through survey results.